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Public Relations and Social Media Services

7/23/2025
$60,000 (including expenses)
Oak Brook, IL

Village of Oak Brook

Buyer seeks a qualified firm to provide comprehensive Public Relations and Social Media Services for hotels within Oak Brook. The selected vendor will enhance visibility, reputation, and guest engagement through strategic PR efforts and effective social media management. The primary goal is to promote overnight stays at Oak Brook's seven hotels while showcasing retail, dining, and tourism offerings. Services include media relations, content creation, social media management, and strategic marketing campaigns.

  • 7/11/2025 - Deadline for vendor questions
  • 7/23/2025 - Proposal Due Date
  • 9/9/2025 - Recommendation to Village Board/Final Award
  • 10/1/2025 - Agreement Effective Date
Refer to RFP
  • Develop PR strategy to generate media coverage and drive destination awareness
  • Create strategic key messages highlighting Oak Brook's unique offerings
  • Develop and implement annual pitch calendar with breakthrough story ideas
  • Pitch targeted lifestyle, travel, and business media outlets
  • Vet and facilitate media visits, interviews, and press trips
  • Create press materials including releases, fact sheets, and media kits
  • Apply for destination awards and accolades to raise Oak Brook's profile
  • Develop comprehensive social media strategy across multiple platforms
  • Create engaging social media content optimized for each platform
  • Provide monthly reporting on PR and social media performance metrics

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