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Marketing and Advertising Services
7/10/2025
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Addison, Texas
Town of Addison
Buyer seeks a qualified marketing and advertising agency to support their Economic Development Department. The selected firm will provide strategic marketing, branding, advertising, and communications services focused on business attraction, retention, expansion, and promotion. The objective is to elevate Addison's brand as a business destination, support lead generation and retention strategies, and effectively communicate the Town's value to businesses and stakeholders.
- 6/20/2025 - Release of RFP
- 7/10/2025 - Proposal Due Date
- 7/21/2025 - Interviews with finalists
- 8/1/2025 - City Council consideration
Refer to RFP
- Develop targeted business attraction campaigns
- Identify high-potential businesses in priority industry sectors
- Design promotional materials including brochures and infographics
- Refine brand and create content for economic development website
- Develop LinkedIn content campaigns for business audiences
- Create quarterly newsletters and business success stories
- Direct and produce video and professional photography
- Create print ads and advertorials in trade publications
- Develop event branding for economic development functions
- Support workforce development and incentive program initiatives