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Marketing Services - Children's Cove

5/14/2025
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Barnstable, Massachusetts

Barnstable County Purchasing Department

Buyer seeks qualified vendor to provide comprehensive marketing services for Children's Cove, a department of Barnstable County Government serving child abuse survivors. Services include advertising, collateral and brand design, social media integration, public and media relations, and media planning. Project requires creating multi-channel marketing plans that reach parents, caregivers, children, and organizations regarding child abuse prevention and awareness. Buyer emphasizes the need for culturally appropriate messaging that aligns with the mission of providing compassionate support to survivors.

  • 4/22/2025 - RFP Release Date
  • 5/14/2025 - Proposal Due Date
  • 7/1/2025 - Contract Start Date
  • 6/30/2026 - Contract End Date
  • 5-7 years experience with victim service organizations
  • Experience navigating changing social-marketing priorities for victim support
  • Two years experience working with grant-funded projects
  • Expertise in graphic design, marketing, copy editing
  • Experience with WordPress content management platform
  • Develop multi-channel marketing communications plan for parents and children
  • Conduct market analysis targeting Cape, Martha's Vineyard, and Nantucket populations
  • Design brand messaging focused on prevention, safety, and awareness
  • Create culturally appropriate campaigns reaching underserved populations
  • Develop social media strategies supporting overall objectives
  • Execute earned media strategies within communications planning
  • Support Children's Cove Champions for Children's Conference
  • Provide website design and content management services
  • Develop integrated annual media buying strategy
  • Create advertising across print, digital, radio and social platforms

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