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Communication Plan for MCDC
City of Midlothian and Midlothian Community Development Corporation
Buyer is seeking a qualified firm to develop a strategic communications plan for the Midlothian Community Development Corporation (MCDC). The plan will set annual communications priorities and goals for 2025-26 and provide a template for subsequent years. Buyer administers a half-cent local sales tax to fund projects that enhance quality of life and contribute to the local economy. The communications plan will help promote MCDC's work in supporting various development projects.
- 4/12/2025 - RFP Advertised
- 4/29/2025 - Questions Due
- 5/1/2025 - Responses to Questions
- 5/6/2025 - Proposal Due Date
- Develop a one-year strategic communications plan with template for subsequent years
- Create a mission statement for MCDC
- Identify primary and secondary audiences
- Develop messages regarding quality of life projects
- Standardize requirements for recognition signs/plaques for MCDC-funded projects
- Create branding requirements for projects and promotional items
- Develop 2025 Annual Report
- Create website content recommendations
- Produce project videos
- Organize project pictures
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