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Public Relations - Crisis Communications

5/1/2025
-
Houston, Texas

Houston Housing Authority

Buyer is seeking qualified firms to provide public relations services focused on crisis communications. The services include developing a strategic communications plan, addressing unforeseen communications issues, handling media inquiries, and utilizing social media to generate positive publicity. Buyer serves more than 60,000 low-income Houstonians and needs assistance with managing their public image and communications strategy.

  • 4/16/2025 - Solicitation Advertised
  • 4/24/2025 - Deadline for Questions
  • 4/28/2025 - Question Response Deadline
  • 5/1/2025 - Proposal Due Date
Refer to RFP
  • Develop and execute a crisis communications plan
  • Address complex or controversial communication issues proactively
  • Produce statements and news story ideas for media inquiries
  • Draft media talking points and coach spokesperson(s)
  • Provide strategic communications counsel on critical issues
  • Engage community organizations to support HHA's efforts
  • Consult with officials to identify messages and PR strategies
  • Utilize social media to respond to PR emergencies
  • Employ digital media and blogging tools for crisis response
  • Grow the housing authority's overall social media presence

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