SUNY Upstate Medical University

Buyer seeks professional services for the design and placement of employment advertisements in various media. The contract involves creating and placing job listings in local, regional, statewide, and national websites, newspapers, and publications. The contract will run for 2 years with a discretionary budget up to $125,000. The buyer has set minority-owned and women-owned sub-contracting goals of 15% each.

• 4/9/2025 - Date of Issue
• 4/30/2025 - Proposal Due Date

• 3 years experience providing advertising services
• Proven ability to perform employment opportunity advertising services
• Corporate experience with clients similar in size to Upstate
• Preference for firms experienced with colleges, universities, or teaching hospitals

• Design employment advertisements for various media platforms
• Place job listings in local, regional, and national websites
• Coordinate ad placement in newspapers and specialty publications
• Develop targeted marketing for healthcare professional positions
• Manage advertising budget within $125,000 discretionary limit
• Ensure compliance with NYS small business requirements
• Create ads appealing to diverse candidate pools
• Track advertising performance and provide analytics
• Submit vendor responsibility documentation
• Maintain compliance with NYS lobbying laws