Lane Transit District

Buyer is seeking a qualified business to implement and manage a transit advertising program for their buses and select fixed assets. The program aims to establish an additional revenue stream through advertising sales, installation and removal services. Buyer operates fixed-route buses and bus rapid transit services in Lane County, Oregon. Responses should not include pricing information and should detail capabilities related to transit advertising program management.

• 4/16/2025 - Inquiries/Clarifications Due
• 4/23/2025 - Response to Inquiries Posted
• 4/30/2025 - Proposal Due Date

• Develop and maintain relationships with transit advertisers
• Establish and administer advertising agreements
• Manage advertiser invoicing and payment collection
• Install and remove transit advertising on buses
• Adhere to LTD advertising policies and brand guidelines
• Ensure installations don't disrupt transit operations
• Create a recommended mix of exterior bus ad sizes
• Utilize advertising space to promote agency initiatives
• Track and report advertising campaign performance
• Provide customer support to transit agency and advertisers