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On-Call Media Buying and Creative Services
4/23/2025
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Sacramento, CA
Sacramento Area Sewer District
The buyer is seeking proposals for on-call media buying and creative services. The selected firm(s) will develop media plans, conduct media buying across various channels, provide creative services, and measure campaign performance. The buyer aims to build brand awareness and educate customers about their sewage collection and treatment services in the Sacramento region.
- 3/12/2025 - RFP Issue Date
- 3/20/2025 - Optional Pre-Proposal Conference
- 3/27/2025 - Question Submission Deadline
- 4/8/2025 - Final Date for Responses to Questions
- 4/23/2025 - Proposal Due Date
Refer to RFP
- Develop media buying strategic plan for campaigns
- Schedule, place and manage media buys across TV, print, radio, out-of-home, and digital
- Provide creative services including graphic design and video production
- Translate content into multiple languages
- Conduct audience media usage analysis
- Negotiate best placement and rates with media outlets
- Provide monthly and annual performance reports
- Recommend campaign optimizations
- Process and pay invoices to media outlets directly
- Request in-kind publicity from media outlets