Texas A&M University

Buyer seeks experienced freelance marketing writers and storytellers to support its strategic communications and marketing goals. The scope includes human-centered storytelling, institutional authority writing, marketing campaign writing, and specialized expertise in areas like national security and agriculture. The work will enhance the university's outreach efforts, research dissemination, and institutional storytelling across multiple platforms. Buyer wants to establish a pool of vendors with multiple awards made for a five-year contract period.

• 4/3/2025 - Deadline for Questions
• 4/9/2025 - Posting Addendum and Response to Inquiries
• 4/16/2025 - Proposal Due Date

• Proven track record of feature writing and video scripting
• Experience with research-based and technical writing
• Expertise in digital marketing content
• Ability to meet deadlines and manage multiple projects
• Strong communication and collaboration skills

• Develop human-centered storytelling narratives focused on personal experiences
• Craft video scripts for promotional content
• Conduct interviews and write profiles of students and faculty
• Translate complex research findings into accessible content
• Create strategic messaging tailored to specific audiences
• Develop multi-channel copy for digital, print, and social platforms
• Write persuasive and conversion-focused content
• Create thought leadership content for specialized sectors
• Implement A/B testing for campaign optimization
• Integrate data and human experiences into cohesive narratives