Town of Morrisville

Buyer seeks a consultant to develop a comprehensive Town Center District Branding, Signage & Wayfinding Master Plan. The project aims to create a unique brand identity for the Town Center District that enhances placemaking and attracts people and businesses. The consultant will design a cohesive family of directional, contextual, and identification signs while creating a distinctive yet complementary district brand. The plan must guide motorists, bicyclists, and pedestrians through the district using various signage mediums that align with Town's overall branding standards.

• 3/21/2025 - RFP Release Date
• 3/31/2025 - Question Deadline
• 4/2/2025 - Response to Questions
• 4/11/2025 - Proposal Due Date

• Develop a district brand identity for the Town Center
• Create a wayfinding and amenity signage master plan
• Establish a multimodal signage and wayfinding system
• Develop a unique social district with distinctive branding
• Outline community feedback strategy to be managed by Town Staff
• Incorporate innovative smart solutions for future development
• Provide implementation guideline document with phased approach
• Deliver bid and fabricator support for project implementation
• Develop a phased budget and schedule for implementation
• Integrate residential, office, retail, and civic spaces