Public Relations And Communications Services

Hyde Park Central School District

Buyer seeks a qualified public relations firm to provide comprehensive communications services for their May 2025 budget vote. The project focuses on promoting three propositions: the 2025-26 school budget, a standard bus replacement plan, and an electric bus replacement plan. Services include stakeholder engagement, developing promotional materials, social media management, and creating a dedicated FAQ webpage. The campaign targets a school district with approximately 3,400 students across 71 square miles in Dutchess County.

• 3/28/2025 - RFP Release Date
• 4/7/2025 - Deadline for Questions
• 4/11/2025 - Proposal Due Date
• 4/14/2025 - Anticipated Award Date
• 5/20/2025 - Budget Vote Date

• Develop communication strategy for 2025-26 budget vote (Proposition 1)
• Create promotion plan for Bus Replacement Plan (Proposition 2)
• Develop strategy for Electric Bus Replacement Plan (Proposition 3)
• Interview stakeholders to gather feedback on budget initiatives
• Create and maintain Budget Vote FAQ webpage
• Design Budget Vote Newsletter and informational materials
• Produce engaging video content about budget propositions
• Establish and manage social media for budget initiatives
• Create a social media content calendar
• Ensure all materials comply with NYSED regulations