Brookland Center for Community Economic Change

Buyer seeks media and marketing professional services for their Watch For Me Media campaign for Project SAFE (Streets Are For Everyone). The campaign requires creating targeted social media/digital ads, television commercials, promotional flyers, and graphic design work. Content must be created in both English and Spanish and focus on safety messages for drivers and pedestrians in Lexington and Richland counties. The campaign will run from April 2025 to September 2025 and all creative content must be approved by the S.C. Department of Public Safety.

• 4/1/2025 - Campaign start
• 4/10/2025 - Proposal Due Date
• 9/30/2025 - Campaign end

• Experience providing marketing/media services for nonprofit organizations
• Background in marketing for programs and organizations
• Ability to create content in both English and Spanish

• Create targeted social media ads for Facebook and Instagram
• Produce 50 television commercials (30-second) in English and Spanish
• Design 10 promotional flyers on pedestrian safety
• Develop creative content focused on pedestrian and bike safety
• Ensure media content serves both English and Spanish speakers
• Obtain approval from S.C. Department of Public Safety
• Create safety and educational messages for drivers and pedestrians
• Implement campaign across multiple platforms simultaneously
• Focus messaging on Lexington and Richland counties
• Provide detailed workplan and timeline for project execution