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Sponsorship Sales Strategy

3/17/2025
Proposals over $75k will not be considered
Washington County, Oregon

Tualatin Hills Park & Recreation District

The buyer seeks a comprehensive sponsorship sales strategy to guide investment and activities for attracting sponsorship opportunities over the next five years. The strategy aims to establish an in-house Sponsorship Program generating $600,000 to $750,000 annually within five years. The selected vendor will provide a detailed, actionable plan for creating, developing, implementing, and managing this strategy.

  • 2/26/2025 - Pre-Proposal Conference
  • 3/17/2025 - Proposal Due Date
  • 4/1/2025 - Anticipated Start Date
  • 6/30/2025 - Project Completion
Refer to RFP
  • Conduct SWOT analysis for sponsorship development
  • Analyze industry trends and identify key sponsorship categories
  • Inventory and value THPRD's assets for sponsorship
  • Develop long-term plan to reach sponsorship revenue potential
  • Create framework for tracking sponsorship ROI
  • Research and assess potential sponsors' alignment with THPRD
  • Design public outreach plan for sponsorship program benefits
  • Provide training on sponsorship agreement best practices
  • Develop proposal and marketing materials for sponsorships
  • Create comprehensive report summarizing actionable sponsorship strategy
Odo - Sponsorship Sales Strategy