Marketing and Public Relations Services for Maryland Lynching Truth and Reconciliation Commission

Office of the Attorney General

The buyer seeks a consultant to provide marketing and public relations services for the Maryland Lynching Truth and Reconciliation Commission (MLTRC). The consultant will execute a strategic communications plan for six public hearings, create and distribute compelling content, and implement public relations strategies. The goal is to raise awareness, generate community interest, and increase public participation in MLTRC's work. The consultant will also arrange media opportunities and share MLTRC's work with relevant organizations.

• 10/17/2024 - Contract Start
• 11/1/2024 - Proposal Due Date
• 12/1/2025 - Contract End

• Proven strategic communications track record
• Experience working with local communities, cultural organizations, and public agencies
• Ability to think creatively about expanding MLTRC's audience
• Experience communicating about sensitive subjects related to racial violence and trauma

• Execute strategic communications plan for six public hearings
• Write and distribute press releases for each hearing
• Liaise with local, state, and national media outlets
• Prepare and coordinate messaging for website and social media
• Distribute hearing materials four weeks in advance
• Implement public relations strategies to bring positive attention to MLTRC
• Arrange media interviews and profiles for MLTRC Commissioners
• Create compelling content about each hearing for various platforms
• Share MLTRC's work monthly with relevant organizations and media outlets
• Generate support for MLTRC's report and recommendations to Maryland State Legislature