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Marketing and Branding Consulting Services Grant
10/31/2024
Up to $6,150 per grant (Up to $3,750 for consultant work, up to $2,400 for implementation)
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Center for Dairy Excellence
The buyer is offering competitive grants for marketing and branding consulting services to value-added dairy businesses. The grant aims to help businesses build their brand, create marketing plans, and increase product sales and consumer access. Up to 9 grants will be awarded, providing financial assistance for consultant work and implementation of recommendations. The grant is designed to strengthen the regional dairy food processing capacity and improve economic opportunities for dairy producers and food businesses.
- 9/15/2024 - Grant Application Window Opens
- 10/31/2024 - Proposal Due Date
- 11/15/2024 - Grant Recipients Notified
- 6/11/2025 - Funding Usage Deadline
- Must be a value-added dairy business in Pennsylvania, Maryland, Delaware, or New Jersey
- Must comply with all applicable Federal, State, and Local license requirements
- Must pay a $100 application fee (reimbursed if application not accepted)
- Develop a marketing plan for value-added dairy businesses
- Create brand identity and messaging strategies
- Identify appropriate marketing channels and tactics
- Analyze current market position and competitive landscape
- Develop strategies to increase product sales and consumer access
- Create implementation plans for marketing recommendations
- Provide guidance on social media marketing strategies
- Assist in developing content for various marketing platforms
- Offer advice on budget allocation for marketing initiatives
- Provide recommendations for packaging and product presentation