Tourism Content Creation Campaign

City of Loveland

The buyer is seeking proposals for a tourism content creation campaign. The campaign will focus on general tourism promotion and meetings/events promotion. The project includes developing a content plan, producing videos and photography, designing ads, and integrating with existing content. The buyer requires the selected contractor to deliver all creative assets by the end of the contract term.

• 10/15/2024 - Deadline for questions
• 10/17/2024 - City responses to questions
• 10/24/2024 - Proposal Due Date

• 3+ years demonstrated performance in campaign development for destination marketing or related experience

• Develop strategic content creation plan for general tourism and meetings/events promotion
• Produce full-length promotion videos (3 min max) with cutdowns for social media
• Capture additional photography as needed
• Design print/digital ads aligned with campaign and industry standards
• Integrate campaign with existing Visit Loveland content
• Deliver all creative assets and project files to City