Canadian Air Transport Security Authority

The buyer seeks to establish a Standing Offer for Marketing and Public Opinion Research Services. Services will be provided on an as-needed basis for a period of three years with an optional five-year extension. The buyer aims to ensure consistent, effective, and efficient screening of passengers and non-passengers in designated airports. The Standing Offer will be non-exclusive and the buyer makes no commitment to a minimum level of business.

• 8/28/2024 - Publication Date
• 10/1/2024 - Question Acceptance Deadline
• 10/11/2024 - Proposal Due Date

• Conduct public opinion research on air transport security
• Develop marketing strategies for CATSA initiatives
• Analyze and report on research findings
• Design and implement survey methodologies
• Create communication materials based on research insights
• Provide recommendations for improving public perception of air security measures
• Conduct focus groups on passenger screening experiences
• Evaluate effectiveness of CATSA's public education campaigns
• Monitor and analyze social media sentiment regarding air security
• Develop key performance indicators for marketing and research initiatives