Los Angeles County Department Of Mental Health

The buyer seeks a consultant to develop a Latino mental health social media outreach campaign. The campaign will include producing 20 bilingual video PSAs and 20 bilingual infographics on mental health topics. The consultant will conduct user-centered design and field testing to ensure cultural relevance. The campaign aims to increase mental health awareness and education for the Latino community in Los Angeles County.

• 9/26/2024 - Written Questions Due
• 10/1/2024 - Questions and Answers Released
• 10/9/2024 - Proposal Due Date

• 2 years experience broadcasting advertisements and public service announcements
• 2 years experience working with Latino community leaders and media personalities
• 2 years experience developing PSAs and collaborating with celebrities
• 1 year experience working with social media marketing agencies

• Produce 20 bilingual 30-60 second video Public Service Announcements
• Create 20 bilingual infographics on mental health topics
• Conduct user-centered design and field testing of PSAs and infographics
• Include Latino celebrities, health professionals, and community leaders in PSAs
• Develop Project Summary Final Report with recommendations