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Digital Marketing Agency Services
8/7/2024
-
Dallas, TX
University of Texas at Dallas
Buyer seeks a digital marketing agency to collaborate with their small marketing team. The agency will refocus messaging to reach organizational decision-makers, optimize campaigns, and develop analytics pipelines. They will also provide strategic guidance, support ongoing campaigns, and execute thought leadership initiatives. The project aims to improve engagement, reach new audiences, and accelerate fundraising efforts.
- 8/7/2024 - Proposal Due Date
- 9/1/2024 - Project Start Date
- 8/31/2025 - Project End Date
- Creative design for multiple social media channels and digital platforms
- Optimization of organic and paid strategies
- Collaboration on planning, execution and optimization of paid campaigns
- Thought leadership campaign strategy and execution
- Collaborative approach to analytics and reporting
- Refocus channels and messaging to reach organizational decision-makers
- Optimize current and new campaigns
- Develop analytics pipelines and provide performance monitoring
- Consult on reaching new audiences and establishing thought leadership
- Provide strategic and creative guidance
- Support ongoing awareness and event registration campaigns
- Create design templates and final creative for specific audiences
- Recruit research participants for studies
- Execute thought leadership campaigns for B2B audiences
- Test engagement and giving strategies for donor potentials
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