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Creative Services

9/3/2024
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Detroit, MI

Detroit Transportation Corporation

The buyer is seeking creative services to update and create brand materials for its public rail transportation system. This includes designing wraps for trains, columns, and stations, as well as producing various marketing materials. The selected agency will work on projects from September 2024 through March 2026. The buyer aims to revitalize its image and support the expanding public transportation network in downtown Detroit.

  • 8/20/2024 - RFP Issuance
  • 8/27/2024 - Deadline for Questions
  • 9/3/2024 - Proposal Due Date
Refer to RFP
  • Update and create brand materials
  • Design train wraps for 2-car trains
  • Create column wraps for cement columns
  • Design station domination wraps for 13 stations
  • Produce car cards for inside train cars
  • Update marketing materials like station guides and pocket maps
  • Design envelopes with DTC logo
  • Create destination 'Wheel of Fun' map
  • Design service pins for various years of service
  • Develop Facebook campaign graphics and manage campaigns
  • Produce annual report

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