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Family Advocacy Program Media Advertising
9/3/2024
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Fort Liberty, NC
Department of Defense
Buyer seeks to procure Army Community Service (ACS)/Family Advocacy Program (FAP) video commercial advertising services. The advertising will be distributed via cable and internet streaming apps and platforms serving Fort Liberty, NC. Buyer intends this to be a Small Business Set Aside. The period of performance is from September 25, 2024 to September 24, 2026, including a base year and one option year.
- 9/3/2024 - Proposal Due Date
- 9/25/2024 - Period of Performance Start
- 9/24/2026 - Period of Performance End
Refer to RFP
- Create video commercial advertising for Family Advocacy Program
- Place advertisements on cable TV
- Distribute ads via internet streaming apps and platforms
- Target audience in Fort Liberty, NC area
- Develop full-range advertising services including creative and account management
- Conduct media planning and buying
- Produce advertising content for multiple platforms
- Manage advertising campaigns across various media
- Provide advice on effective advertising strategies
- Track and report on advertising performance metrics
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