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Visit Cottonwood Website

Proposal Due8/5/2024

Budget-

LocationCottonwood, AZ

Buyer

City of Cottonwood

Brief Description

Buyer seeks to refresh their Visit Cottonwood website to enhance destination marketing and tourism promotions. The project focuses on improving SEO, graphic design, and social media integration. Buyer aims to develop monthly email marketing themes and retargeting strategies. The website must be visually appealing, user-friendly, and optimized for both desktop and mobile platforms.

Key Dates

7/22/2024 - Release Date
8/5/2024 - Proposal Due Date

Minimum QualificationsRefer to RFP

Task Summary

Refresh existing website with improved SEO and graphic design
Integrate social media and develop monthly email marketing themes
Implement retargeting strategies to expand Cottonwood's exposure
Optimize website for both desktop and mobile platforms
Update content to accurately reflect Cottonwood's visitor experience
Maintain and integrate current branding taglines
Implement strategies for improved messaging and blogging
Encourage user-generated content
Align promotions with seasonal opportunities
Provide simple training for tourism staff to update and edit site