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Public Relations and Marketing Services

8/1/2024
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Memphis, Tennessee

Memphis-Shelby County Airport Authority

The buyer seeks a qualified respondent to provide public relations and marketing services. The services include developing strategies, creating content, managing media relations, and assisting with digital marketing efforts. The buyer aims to promote a positive perception and understanding of the airport among various stakeholders. The contract will involve comprehensive marketing and communication support across multiple channels.

  • 7/15/2024 - Questions Due from Respondents
  • 7/22/2024 - Questions and Answers posted
  • 8/1/2024 - Proposal Due Date
  • 8/28/2024 - Oral Interviews with Selected Respondents
  • 9/19/2024 - Anticipated Board Approval of Award
  • 10/1/2024 - Anticipated Contract Commencement Date
Refer to RFP
  • Develop and implement public relations and marketing strategies
  • Write news releases, media advisories, speeches, and presentations
  • Provide creative services for advertisements across various media outlets
  • Assist with creating videos as directed by the Authority
  • Develop and implement media-buying strategy within allotted budget
  • Provide website design and content management services
  • Create mobile application for Memphis International Airport
  • Assist with social media marketing and content generation
  • Develop and distribute media monitoring reports
  • Implement media training for key employees as needed

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