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Strategic Market Planning, Economic Development

7/31/2024
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Greenbelt, Maryland

City of Greenbelt

The buyer seeks to develop an economic development plan and marketing strategy. This project aims to provide a baseline economic development analysis and assist the city and resident businesses in recovering from the COVID-19 pandemic. The plan will address three distinct areas of the city and focus on supporting, retaining, and expanding existing businesses. The buyer requires a comprehensive analysis of the economic landscape, stakeholder engagement, and best practices research to create a strategic plan for economic growth and job creation.

  • 6/21/2024 - RFP Posted
  • 7/8/2024 - Q&A Answers Posted
  • 7/31/2024 - Proposal Due Date
  • 8/9/2024 - Staff Review and Ranking
  • 8/21/2024 - Consultant Selection and Notification
  • 9/9/2024 - Council Contract Approval
Refer to RFP
  • Develop economic development plan and marketing strategy
  • Conduct quantitative and qualitative analysis of economic development landscape
  • Analyze regional context for commerce and competitive advantages
  • Engage stakeholders and conduct business community outreach
  • Examine best practices of comparable communities
  • Create comprehensive marketing and strategic plan
  • Present final report to staff and council

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