South Puget Sound Community College

The buyer is seeking a firm with experience in digital media marketing to develop and execute digital campaigns. The successful vendor will work closely with the buyer's marketing team to build, manage, and report on digital marketing campaigns across various platforms. The scope includes keyword research, ad copy writing, campaign monitoring, and monthly reporting. The buyer aims to maximize marketing impact with key target audiences through online strategies and changing technology.

• 4/17/2024 - Questions due
• 4/23/2024 - Response to Questions
• 4/29/2024 - Proposal Due Date
• 6/1/2024 - Begin contract work

• Licensed to do business in Washington state
• 5 years of experience in digital media and marketing
• Demonstrated successful experience with digital marketing
• Ability to provide feedback within 1 business day

• Build, manage, and report on digital marketing campaigns
• Conduct keyword research for Google AdWords
• Write ad copy based on key messages
• Monitor campaigns and identify errors
• Deliver monthly reports and conduct review meetings
• Leverage cutting-edge technologies to reach target audiences
• Adjust online marketing to maximize reach and impressions
• Prepare campaigns within budgetary limitations
• Provide monthly reports and analysis
• Manage temporary access to SPSCC's digital and social websites