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Marketing Services
3/1/2024
$25 million
Ohio
Ohio Lottery Commission
The buyer seeks marketing agencies to provide statewide marketing services to help meet annual strategic business goals. Services include developing marketing plans, creative development, media planning and buying, digital/web development, research, and other promotional activities. The buyer aims to award up to three contracts to support its $25 million annual marketing budget.
- 3/1/2024 - Proposal Due Date
Refer to RFP
- Develop and execute annual marketing and media plans
- Provide strategic planning and creative development for campaigns
- Conduct media planning, buying, analysis and reporting
- Manage sponsorships and interactive/social media
- Perform market research and analytics
- Create and produce audio, video and digital assets
- Develop and maintain digital/web properties
- Execute responsible gambling marketing initiatives
- Provide public relations and influencer marketing services
- Catalog and deliver completed campaigns and projects
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