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Multimedia Rights Partnership

10/29/2024
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Little Rock, Arkansas

University Of Arkansas At Little Rock

The buyer seeks a qualified and experienced supplier to establish an exclusive Multimedia Rights Partnership with Trojan Athletics' varsity programs. The selected firm will be responsible for generating sponsorship revenue through various media channels, including corporate hospitality events, television, radio, arena and stadium signage, social media, internet, and game day promotions. The partnership aims to improve visibility of the university and its athletic programs, provide excellent customer service, and develop comprehensive marketing strategies. The contract term is initially for four years with potential extensions.

  • 10/7/2024 - Bidders Conference
  • 10/11/2024 - Questions from Bidders due
  • 10/16/2024 - Answers to questions posted
  • 10/29/2024 - Proposal Due Date
  • 7/1/2025 - Award Commences
Refer to RFP
  • Generate sponsorship revenue through various media channels
  • Develop comprehensive marketing and promotional strategy
  • Negotiate radio and television deals
  • Produce digital and print programs, schedule cards, and posters
  • Maximize visibility and engagement across social media platforms
  • Provide play-by-play and color commentary for sports broadcasts
  • Manage arena signage and corporate hospitality events
  • Assist with sourcing and negotiating barter services
  • Provide excellent customer service to athletic department and partners
  • Conduct quarterly performance reviews and reporting

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