New Hampshire Department of Business and Economic Affairs

The buyer seeks proposals for destination development marketing services. The project focuses on hospitality/tourism workforce attraction and regional destination development through digital marketing tools. The buyer aims to promote New Hampshire's tourism regions and revitalize safe leisure, business, and international travel. The project is funded by the U.S. Economic Development Agency under the American Rescue Plan Act of 2021.

• 9/30/2024 - Vendor Inquiry Period Ends
• 10/2/2024 - Final Agency Responses to Inquiries
• 10/15/2024 - Proposal Due Date
• 11/8/2024 - Estimated Notification of Selection

• Develop integrated communications campaign promoting tourism/hospitality industry careers
• Create assets for tourism businesses to use in recruitment
• Develop social media strategy for workforce attraction
• Create online toolkit of assets for workforce attraction
• Develop storytelling resources highlighting industry career pathways
• Create digital marketing tools to highlight state tourism regions
• Develop itinerary builder app
• Create content for diversity-focused activities and outdoor offerings
• Develop communication strategy to promote digital tools
• Provide monthly progress reports and expenditure tracking