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Public Relations for Tourism Industry Recovery
Tupelo Convention and Visitor Bureau
Buyer seeks a qualified public relations agency to support strategic communications, media relations, and public relations priorities. The agency will promote Tupelo as a premier leisure destination in North Mississippi, secure media coverage, and drive longer-stay visitation from top target markets. The selected agency will develop and execute national media strategies, provide crisis communication support, and track results. Buyer aims to increase tourism revenue and enhance Tupelo's image through these efforts.
- 8/20/2024 - Final day to submit questions
- 8/23/2024 - Final day to submit Notice of Intent to Bid
- 8/23/2024 - Questions answered
- 8/30/2024 - Proposal Due Date
- 9/5/2024 - Proposals evaluated
- 9/6/2024 - Public Relations Agency selected
- 9/9/2024 - Work begins
- Full-service public relations agency
- Over 50% of clients in travel and tourism sector
- Strong media relationships with travel writers and editors
- Experience with broadcast, print, and digital media
- Position Tupelo as premier leisure destination through national media strategies
- Track and report results of media strategies
- Provide crisis communication support
- Secure media coverage in priority outlets
- Drive longer-stay leisure visitation from top target markets
- Develop and execute national media strategies
- Promote Tupelo to broader national audience
- Amplify destination successes
- Share and promote destination's message
- Provide strategic media relations counsel and direction
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